Increase in Organic Traffic
Top-10 Keyword Rankings
Growth in Monthly Search Visits
set out to expand its customer base rapidly and increase online sales in the highly competitive jewelry market. The goal was to grow organic traffic while securing higher rankings for competitive keywords. By optimizing the site’s user experience and content, the company also aimed to improve conversion rates and establish itself as a trusted destination for luxury jewelry in the USA.
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We get to know your business and goals to find the approach that works for you.
Digital marketing services tailored to the needs of small and medium-sized businesses, provided by a team with over a decade of expertise in PPC and SEO strategies.
Step 1
We started with an in-depth technical SEO audit to uncover broken links, site speed bottlenecks, and crawlability issues. Once identified, we corrected these problems to build a solid technical foundation for the website’s future growth.
Step 2
High-impact keywords like “cluster diamond rings” and “1-carat diamond earrings” were prioritized. Existing content was optimized for these keywords, while new, engaging content was created to address popular customer search queries and improve product discovery.
Step 3
Critical issues, such as slow loading times and incomplete metadata, were resolved. Meta titles, descriptions, and headers were rewritten to align with targeted keywords while ensuring a seamless user experience.
Step 4
A complete cleanup of DiamondsFactory’s backlink profile was conducted, removing low-quality links and replacing them with high-authority backlinks from reputable jewelry and lifestyle websites. This increased the site’s domain authority while maintaining a natural link profile.
Step 5
The site’s navigation was restructured to simplify the shopping journey. Product categories like Cluster Rings, 5-Stone Rings, and Moissanite Earrings were better organized to help customers find their desired products quickly and efficiently.
Increase in Organic Traffic
Top-10 Keyword Rankings
Growth in Monthly Search Visits
Seorankhealth work increased the client’s Instagram audience to 2,369 followers, engagement through likes and comments, and attracted 30 new clients. The team delivered all items on time, communicated regularly, and responded to the client’s needs. Overall, the team exceeded the client’s expectations.
Seorankhealth design skills have impressed the client. They work thoroughly and implement based on given notes and requirements. Communication is hassle-free — the team is always available to assist and address feedback. Customers can expect a dedicated and skilled vendor.
Seorankhealth delivered a modern, functional, and user-friendly website that the client was proud of. The website was also fast and fully responsive across all devices. Moreover, the team was highly professional and attentive to the client’s needs, promptly addressing every request and query.
Although the project is still ongoing, Seorankhealth has fixed thousands of broken links, updated plug-ins, and increased the page load speed. They communicate through Microsoft Teams, and the team is responsive to the client’s queries. Overall, the client is pleased with their growing partnership.
Seorankhealth developers quickly understand the project’s technical specifications and deliver excellent work. The client has not needed project management from the team. Mettevo communicates via in-person and virtual meetings, email, and a messaging app. Their value-for-money offering stands out.